A class action lawsuit was filed against Molekule, Inc., in 2018, alleging that the company made false and misleading claims about the effectiveness of its air purifiers. The lawsuit specifically alleged that Molekule’s purifiers did not perform as well as HEPA filters, did not eradicate the full spectrum of indoor air pollutants, did not provide allergy and asthma symptom relief, and did not combat unhealthy levels of wildfire smoke by destroying airborne pollutants.
Molekule denied all of the allegations in the lawsuit, but in 2022, the National Advertising Review Board (NARB) ruled that the company’s advertising was misleading. The NARB ordered Molekule to stop making many of the claims that had been challenged in the lawsuit.
In December 2022, Molekule and the plaintiffs in the class action lawsuit reached a settlement agreement. The settlement provides for a cash payment and coupon to all Settlement Class Members who submit a claim. The Settlement Class includes all persons who purchased a Molekule air purifier in the United States from a third-party seller on or before October 12, 2021, and who had not agreed to the arbitration provision in Molekule’s Terms & Conditions.
What should I do if I am a member of the Settlement Class?
If you are a member of the Settlement Class, you can submit a claim form online or by mail. The deadline to submit a claim is March 12, 2024.
What are my benefits under the Settlement?
If you submit a valid claim, you will receive a cash payment and a coupon for a discount on a new Molekule air purifier. The amount of the cash payment will depend on how many Molekule air purifiers you purchased and when you purchased them. The coupon will be for a 20% discount on a new Molekule air purifier.
What are the deadlines for submitting a claim?
The deadline to submit a claim is March 12, 2024.
How do I get more information about the Settlement?
You can visit the Settlement website or call the Settlement Administrator at 1-855-962-9127.
FAQs:
Q: What is a class action lawsuit?
A: A class action lawsuit is a type of lawsuit in which a group of people (the class) sue a defendant as a group. Class action lawsuits are often used when a large number of people have been harmed by the same defendant’s conduct.
Q: Who is eligible to be a member of the Molekule class action lawsuit?
A: The Settlement Class includes all persons who purchased a Molekule air purifier in the United States from a third-party seller on or before October 12, 2021, and who had not agreed to the arbitration provision in Molekule’s Terms & Conditions.
Q: What are the benefits of submitting a claim under the Settlement?
A: If you submit a valid claim, you will receive a cash payment and a coupon for a discount on a new Molekule air purifier.
Q: How do I submit a claim under the Settlement?
A: You can submit a claim form online or by mail. The deadline to submit a claim is March 12, 2024.
Q: What happens if I don’t submit a claim under the Settlement?
A: If you don’t submit a claim, you will not be eligible for any of the benefits under the Settlement.
Q: I have other questions about the Settlement. How can I get more information?
A: You can visit the Settlement website or call the Settlement Administrator at 1-855-962-9127.
Conclusion
The Molekule class action lawsuit is a reminder to consumers to be critical of advertising claims. If you are considering purchasing a product that makes bold claims about its effectiveness, be sure to do your research and read reviews from other consumers before you buy.
References:
- Air Purifier Settlement: https://airpurifiersettlement.com/
- Molekule Retracts Most of Its Advertising Claims | Wirecutter – The New York Times: https://www.nytimes.com/wirecutter/blog/molekule-retracts-most-of-its-advertising-claims/